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From Us To You

Over the years we have been privileged to have been in the company of some amazing people who share our passion for sales.

Many of them have freely given up their time, expertise and wisdom to us, this is our small way of repaying their kindness and passing on their knowledge.

Not all have been directly known to us but all have inspired us in some way.

This list in no order or importance or subject matter.

Two of my favourites:

Cold Calling

Cold Calling – the one technique that strikes fear into the hearts of even the most hardened sales veterans.

American is its style and language nuances, but the message is clear – ‘you can do it’

This guide strips bare the art of cold calling to analyse what works and what doesn’t

It's Relationships That Count

At last, you can commit those terrible ‘closing techniques’ to the recycle bin

Sales Therapy: Effective Selling for the Small Business Owner – Grant Lebof

As Grant tells us, ‘Selling as most people know it doesn’t work anymore. It’s relationships that count. Real selling is about understanding customers’ goals and helping them to buy.

Other interesting reads include:

What has worked for you?

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We’d love to find out what has worked for you or is working for you – we are happy to give you a credit if we use your suggestion.

Please do revisit this page as we will be updating it regularly.

More FREE Sales Growth support topics and materials available to you.

  • How to write effective emails – to get reader interest and responses
  • Call scripts that get you past the gatekeeper
  • The Loyalty Ladder – a process to turn prospects into (one off) customers and then (repeat) clients
  • A My Business Sales Audit tool
  • How to create 10 essential Business Benefits for your company

Recommended: The 1% Diary for Marginal Gains – why and how to prioritise your daily 1% Marginal Gains. Focus on one small, consistent action to drive progress towards your goals and Sales Growth.

‘Glenn’s unwavering dedication, expertise, and passion have left an indelible mark not only on our business but also on the many others he has supported during his time here.’ 

Laurence York, Head of Growth, Premier Education